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It really
is a wonderful magazine. We track our responses on new business
and sign up 2 or 3 new clients a week due to our ad in San Diego
Family Magazine. We ask our
customers how they heard about the Children’s School and
the most frequent response is “Family Magazine”. Audience attendance
has grown substantially because our target - families - are more
aware of our productions. Family Magazine makes that happen. San Diego
Family Magazine gives us constant exposure to parents about our
school, activities and events. A lot of our
new customers tell us that they found out about us from your magazine.
Parents look to Family Magazine for help and guidance for their
kids. When they see us advertising in Family Magazine they know
we care! Best advertising
vehicle for our company besides word of mouth. Family Magazine
has helped increase our sales in our retail shop as well as our
gymnastics classes and camps. We track our advertising and San
Diego Family Magazine is often sighted as how our potential clientele
heard about us. At the
World-Famous San Diego Zoo and the San Diego Wild Animal Park
we have incorporated San Diego Family Magazine into our strategic
advertising plans for years. Why? Because Family Magazine is an
efficient, results-proven publication for us. One of the best
advertising values in town. We get as
many calls from Family Magazine as we do from the yellow pages.
One of the first questions we ask our potential clients is "Where
did you hear about us?" At least half come from Family. I
often recommend to new performers that the first place I would
advertise is Family Magazine. Once we get the calls from our ad,
it's up to us to sell them. Good value,
good response, right market. The Balboa
Park summer session looked great. I hosted the Eduction Council
lunch meeting yesterday and we held up the magazine for all the
oohs and aahs. Several institutions were already receiving numerous
phone calls on their respective ads too. Reaching our
targeted demographic audience with a publication that has true
readership, versus just distribution, is essential to the success
of our advertising campaign. As a result, we have been very pleased
with the effectiveness and consistency with which our San Diego
Family Magazine ads continue to draw prospective customers. We
continually monitor the essential metrics of leads, closing ratio
and ROI, and the resulting data confirms that San Diego Family
Magazine is clearly our ROI leader. Thanks for providing such
a great publication and vehicle for our advertising. Thank you
for a great publication! Your articles are interesting and always
useful for parents with young children. We also love your annual
activities publication “Out & About” and use it
all year round. We’ve discovered things to do and places
to go with our children that we never knew existed before. I was in my
pediatrician’s office last night with my daughter and saw
your issue on the coffee table. What a great resource! It was
full of useful information and gift ideas for my family . . .
Thanks for putting together such a valuable publication. I’ve
enjoyed your magazine so much through the years. Thank you! I
find it a valuable tool for locating fun family activities. We got your
magazine delivered last Monday to the North Island CDC and the
parents have already snatched most of them up. Thank you for your
continued support! Just wanted
to say 'Thank You' for putting together such a beautiful article.
It was very well done. I have received many compliments from those
who have seen it. I don't have Sharon Taylor-Huppert's contact
info but please send her my thanks. Continued success! Just wanted
to congratulate you on a well documented article on Quinceañeras.
I am very proud to be Mexican and although I did not get to have
my party because I bad-mouthed my mom at the time, I know the
cultural value of this event. Thank you for educating the public.
Your article was refreshing, educational and motivating to the
soul. I just picked
up a copy of San Diego Family Magazine because I saw the wonderful
feature article on therapeutic riding. Thanks for publishing a
highly informative piece on this important San Diego resource.
Your calendar section is impressive. Thanks a lot
for your great mag! It has really useful tips and recipes I use
a lot. This month's issue was great! Keep working, you're doing
fabulous. I enjoy your
magazine regularly and rely on its calendar to find out what’s
going on in San Diego. Your magazine
is wonderful. Even though I don’t have kids, I find myself
intrigued by many of the articles within. Congratulations and
keep up the good writing and coverage of unique stories! I just want
to say that your magazine provides a lot of good and useful information. I showed the
“All About Babies” edition to two of my friends. They
would love a copy. I am the father
and the 'Julie Mccoy' of the family. I discovered the Family Magazine
years ago and swear by it. Even the girls now tell everyone we
meet about it. We love your
magazine! Can’t wait to start getting it at home!. I am a big
fan of the magazine and I think you and your staff do a fantastic
job with it. My wife and I are avid readers and appreciate all
the hard work you put into every issue. |