Advertising

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This section is for both Advertisers and for members of our community who want to get involved with San Diego Family by submitting information. Please contact our office directly at 619-685-6970 if you have any questions.

Thank you for your interest in writing for San Diego Family Magazine.

We accept editorial submissions from professional, conscientious, detail-oriented writers who specialize in kids, parenting or topics of interest to families. Find a detailed list of topics in our Editorial and Advertising Planner.

About Us
San Diego Family is a free, monthly parenting publication with circulation of 100,000 print issues throughout San Diego County and a free online digital magazine. We are the local experts on kid-friendly activities and family life in San Diego. Our mission is to enhance the quality of life for San Diego County families by providing articles, information and resources that support the importance and pleasure of parenting. Our readers are parents and caregivers of children ages 0–18.Family Magazine also publishes two annual publications: 1) “Flourishing Families, the Parent Resource Guide for Children with Special Needs,” and 2) “Out & About, the Local and Visitor's Guide to San Diego County.” San Diego Family is also the parent company of the nonprofit Special Needs Resource Foundation of San Diego.

What We’re Looking For

We want well-written, thought-provoking feature articles with relevant sidebars (700–1,000 words) and short features (400–700 words) that focus on timely parenting issues and highlight local San Diego experts or content. Our readers may only have a few minutes to flip through the magazine, so we prefer an easy-to-read format with “chunks” of information. Stories should be relevant, compelling and use words efficiently. We want our readers to feel understood, supported, inspired or entertained.

Submissions
•    Reprint submissions are accepted, but preference is given to local writers. Please do not submit reprints that are older than 18 months (unless updated) as they tend to contain outdated information and trends. We prefer quotes from San Diego-area professionals.

  •  Please email completed articles to This email address is being protected from spambots. You need JavaScript enabled to view it. put “article submission” in the subject line.
  •  We pay upon publication. No spec assignments. No kill fees.
  •  Articles may be submitted as a Word document or embedded in an email.
  •  Proof your work before submitting. Articles with poor grammar, misspelled words or not in accordance with these guidelines will not be considered.
  •  Include your name, mailing address, phone number, email and word count on the first page of your article and a 25-word author bio at the end.
  •  We do not pay for bylined articles. Professionals may offer their expertise to our readers in exchange for a mention of their website or book in a 25-word byline.
  •  We receive hundreds of submissions; please note that we will respond only to articles we are considering for publication.
  •  If your article is published, payment and a tear sheet will be mailed within three weeks of publication. You can access the digital edition of Family Magazine at www.SanDiegoFamily.com.

    Important Tips
  • We use AP Style Guidelines. Familiarize yourself with them before submitting your article.
  • Give your article a title. Even though we may change it, your submission is incomplete without one.
  • Localize the story within the first couple paragraphs.
  • Keep paragraphs short.
  • Only ONE SPACE following the period at the end of a sentence. 
  • Do not use he/she. Pick one and stick with it throughout the piece.
  • Interviews and resources with a San Diego County focus are a huge plus.
  • Be consistent in your writing.
  • Avoid filler words: however, anyway, therefore, in order to, etc.
  • Omit trademark symbols.
  • Do not use any special formatting in your submission.
  • All submissions are subject to editing.
  • To purchase a single copy or annual subscription of San Diego Family Magazine, click here.


Deadlines
Articles are due on the 10th of the month, two months prior to publication (e.g., Jan. 10 for the March issue); however the editorial calendar is filled 3–5 months in advance, so plan accordingly.

Queries
Please send queries to This email address is being protected from spambots. You need JavaScript enabled to view it.; put “query” in the subject line. We cannot respond to every unsolicited story or idea. If the editor wants to discuss your idea further, she will contact you.

Rights and Exclusivity
San Diego Family requires first-time exclusive print rights and exclusive electronic rights in the SAN DIEGO COUNTY PARENTING MARKET for the first two months your material is published with SDFM. You will be asked to sign a Freelance Writer’s Agreement prior to publication of your piece. Simultaneous submissions to other parenting publications/websites outside of San Diego County are accepted. Since all SDFM publications are made into digital editions—and because our websites are extensions of our publications—online rights are assumed to be included in our purchase of your work. Your submission may appear in more than one of our publications or websites (San Diego Family, Flourishing Families or Special Needs Resource Foundation of San Diego). If you do not want your article to appear on our websites, please do not submit it to our magazine.

Let San Diego Family's team of marketing experts assist you with all of your advertising needs. Our team offers you more than 50 years of combined experience in marketing, sales and advertising, so rest assured that you're in good hands as we help your brand grow and reach your target market.

Advertise with us and see the difference!

Meet Giovanni!
Giovanni Baldan
- is the Advertising/Marketing Director for South Bay, San Diego Downtown and Uptown
Contact Giovanni: 619-685-6987; This email address is being protected from spambots. You need JavaScript enabled to view it.

Meet Tony!
Tony Andrews is the Advertising/Marketing Director for Point Loma, Pacific Beach, La Jolla, North County Coastal
Contact Tony: 619-685-6977; This email address is being protected from spambots. You need JavaScript enabled to view it.

nicole web ad rep
Nicole Maggio
is the Advertising/Marketing Director for North County Inland (including Scripps Ranch)
Contact Nicole: 619-685-6971; This email address is being protected from spambots. You need JavaScript enabled to view it.

For all other locations, email to: This email address is being protected from spambots. You need JavaScript enabled to view it.

  • Personalized Service, Marketing Experts at Your Fingertips
  • An Honest, Trusted, Locally-Owned Company
  • 75,000 Magazines Printed and Distributed Each Month
  • Parent Targeted Distribution with over 1,500 locations
  • Active Readership of 165,000
  • And Best of All — It Works!

San Diego Family Magazine is a free publication that is distributed monthly to more than 1,500+ locations throughout San Diego County.

Pick up your copy of San Diego Family Magazine at these great locations!

distribution logos

Distribution locations also include...

Private and Public Schools • Hospitals & Healthcare Centers • Corporate Offices PTAs/Teachers • Gym, Dance, Art & Music Studios • Sports & Recreation Centers • Real Estate Offices • Libraries • Restaurants • Retail Stores • Local Events

For additional distribution information, call 619.685.6969 or email This email address is being protected from spambots. You need JavaScript enabled to view it.

Make your life easier! 
Subscribe to San Diego Family Magazine and have it delivered to your door!
Includes 12 monthly issues, plus our annual publication, Out & About.

Digital Issues!
And of course, all of our issues are available in digital format and our available 24/7, so you can read all of our great information on your own time. Find the latest and back issues here.
Includes 12 monthly issues, plus our annual publication, Out & About.

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REVIEW GUIDELINES

San Diego Family Magazine runs product reviews based on these categories:


Dads & Grads in June

Home & garden: January, April

Pregnancy and babies: July (with possible updates in May & October)

Seasonal products (Easter, Halloween, Christmas, etc.) during the month of that holiday.

Toys, gifts and games: four times per year in June, July, November and December

TOYS/GAMES

Toys and products are reviewed by teachers, daycare providers, parents and children. Items that receive the highest ratings will be included in our published review or included in our online review. We request two identical samples, one for review, the other for donation to local charities and children's organizations or used for promotional purposes.

For toy reviews, please contact Linda Bay at This email address is being protected from spambots. You need JavaScript enabled to view it. for deadlines and guidelines before submitting samples.


PRODUCT REVIEWS

Once or twice a year we review items for home (small appliances), family camping, kids snacks, healthy snack alternatives, baby items, home organizing tools, school supplies, etc. Our focus is on items that make life easier (or just better!) for parents and families.

Plan on your item reaching our offices 10 weeks prior to the issue you're interested in being considered for. A submission does not guarantee publication/promotion.

To have your product considered for review, send a sample, product information (including retail sales price, availability, website and high-res product images via flash drive or email), contact's name, email and mailing address to:

Lisa Gipson, Managing Editor
San Diego Family Magazine
1475 Sixth Avenue, 5th Fl.
San Diego, CA 92101

Product samples are not returned. If your product is chosen for review, we will notify you and provide a link to where the review appears.

 sdf annual event planner2018

Find more information in participating in our Event Resource Pages. (pdf)

Advertisers: Fill out this form to submit your info for the SEPTEMBER Event Resource Planner.

Or, contact your ad representative:
 
This email address is being protected from spambots. You need JavaScript enabled to view it.
Please provide name, company name, area your business is located (zip code) and phone number.


sdf awesome afterschool opportunities 2018

Find more information on being part of the Kids on the Go, San Diego Family's before- and after-school activities & programs guide. (pdf).

Advertisers: Fill out the form to submit your info for the SEPTEMBER-ONLY Kids on the Go chart.


Updated: 23 April 2018

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noonan swimSan Diego Family's Guidelines for Writing BUSINESS Spotlight: Advertisers in the News

 
As part of its editorial focus, San Diego Family Magazine offers Business Spotlight columns in each issue. The purpose of this column is to acquaint our readers with the services and changes that you, our advertiser, want to publicize. This editorial opportunity is an excellent means to promote your special events and news items.
Take advantage of this opportunity to enhance your advertising message by using an editorial format! Our goal is to better serve your marketing needs while meeting the needs of our readers. To help us do that, here are some guidelines to assist you when writing your Business Spotlight.
  • Include: Name of business; all locations; phone and fax numbers; website.
    Ideas for News Items: open house, new staff, popular trend/new service offered, new location, seasonal specials, anniversary celebration, business profile or any other special event that needs promotion.

Other possible questions to answer:

  • How long have you been in business?
  • What is different about your business?
  • Why should our readers use your services?
Consult with your marketing director for more ideas.
Submission requirements:
  • Keep your word count at no more than 250 words.
  • Write the news item as a journalist would – in the third person. First person statements will be edited to reflect a third person perspective.
  • Quotes from appropriate experts if available are terrific.
  • Include a photo or artwork to complement your news item. If you use a digital camera, set the image size on the highest number to take the best photo possible.
  • Save all submissions as a text or rtf file and e-mail final copy directly to your marketing director.
Nancy Wasson is the Advertising/Marketing Director for Clairemont, Linda Vista, Mission Valley North and Mira Mesa
This email address is being protected from spambots. You need JavaScript enabled to view it. or call her at 619-685-6986

Giovanni Baldan is the Advertising/Marketing Director for San Diego Downtown, Uptown, and South Bay
This email address is being protected from spambots. You need JavaScript enabled to view it. or call him at 619-685-6987

Ramona Warner is the Advertising/Marketing Director for East County
This email address is being protected from spambots. You need JavaScript enabled to view it. or call her at 619-685-5860

Tony Andrews is the Advertising/Marketing Director for Point Loma, La Jolla, Pacific Beach, and North County Coastal tThis email address is being protected from spambots. You need JavaScript enabled to view it. or call him at 619-685-6977

Kirsten Loewen is the Advertising/Marketing Director for North County Inland (including Scripps Ranch)
This email address is being protected from spambots. You need JavaScript enabled to view it. or call her at 619-685-6971


NOTE: Business Spotlights are subject to editing. Entries are offered on a space-available basis and are published as space permits.



Connect directly to your new customers through our eNewsletter advertising.

Find more information connecting to your customers through our eNewsletter advertising. (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


Advertise on our website with a web ad!

Advertise on our website! We have all the resources for our readers to get the most pertinent, informative and entertaining family-related information at their fingertips. They sign up for newsletters and contests, they blog and they share information with other parents.

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


sdf health spotlight 2018

Find more information on Health Spotlight Ads here! (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


special needs spotlight sdf 2018

Find more information on being part of the Special Needs Spotlight Ads! (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


Find our opportunities to share your camp program with over 300,000 San Diego parents.

Grab our Camp Advertising Schedule for opportunities to share your camp program with over 300,000 parents. (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


sdf education opportunities 2018

Grab our Education Advertising Schedule for opportunities to share your educational program with over 300,000 parents. (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


spotlight sdf 2018

Find more information on being part of the Spotlight Ads! (pdf)

For more information, please contact your ad representative:

If you don't know who your ad representative is, please This email address is being protected from spambots. You need JavaScript enabled to view it. and provide name, company name, area your business is located (zip code) and phone number.


sdf coverkids sponsor 2018

Find more information to be a Sponsor of our Cover Kids Search  and have access to to our Cover Kids finalists and parents! (pdf)

Please contact Linda Bay, Cover Kids Coordinator if you have any questions or to take part in this wonderful event!
This email address is being protected from spambots. You need JavaScript enabled to view it.
619-685-6970

Updated: April 2018

  • Another fun cover shoot!

  • Help for families with speical needs

  • San Diego Travel Guide Out & About With Kids Coming Soon!

Publications

  • San Diego Family Magazine

    San Diego Family Magazine

    Have you ever read something great in a magazine and then been frustrated because you can't remember where you put it? Well, so have we! That's why we think it's a fabulous idea to have the entire publication available to read online! Simply click the link below and use the arrows to turn the pages. You can search by area, event, location, or advertiser.

    Click Here to Read Online

  • Out & About

    Out & About

    All dressed up and no where to go? With Out & About, you'll never have to utter (or hear) the words "I'm bored" again!  Use this resource to find oodles of fun things to do in specific areas of San Diego County.

    Click Here to Read Online

  • Flourishing Families

    Flourishing Families

    Resources for Families with Special Needs

    Flourishing Families is the Parent Resource Guide for Children with Special Needs that contains over 950 resources in San Diego County. Read informative articles that offer help and encouragement to families with special needs. Sign up to receive our bi-monthly eNewsletter, keeping you connected to current and relevant information in the community. Ready to get out of the house? When you join our online community, you'll also discover fun family-friendly activities and events.

    Click Here to Read Online

About Us

From its humble origins as a black & white, tabloid-style newspaper, the goal has been to "provide educational articles, resources & information with a focus on family issues."

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